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Success for almost anyone in the retail industry can be attributed to how your department impacts store sales. Imagine creating communication programs that have a direct impact on the bottom line with minimal additional cost. munsonDesign can partner with you to make that a reality.
When your store employees are properly trained, they can better educate the consumer and influence purchase behavior on the sales floor. With proper deployment, creating the right education materials will lead to sales success, increased employee loyalty and enhanced career development.
Quite often, store operations and training organizations lack the design and production expertise within their own departments, and are forced to depend on their marketing visual team. Our programs eliminate that dependency, and are more cost efficient than creating additional design headcount.
We will help you create and structure your program materials, develop and format content provided by your merchants, and take the materials through visual design and print production – even provide direct fulfillment to your stores.
To learn more about what munsonDesign can do for you, contact us today.
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Proven industry success
Cost efficiences of an experienced firm
No additional headcount required
Reduced design fees through retainers
Foreign language localization
Negotiated print production rates
Direct fulfillment to stores
Product reference handbook
Sales development materials
Seasonal product reference flyers
Seasonal overview newsletters
Career growth breakroom posters
Morale premiums
Employee intranet site |
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A training manager in a large fashion retail company needed help in developing and designing store training materials, but lacked the staff resources and expertise.
Training materials for the store employees were critical for education about existing core products and seasonal line changes. Lack of training would lead to low expertise of the product, and therefore less sales conversion on the store floor.
She needed a way to design and produce these materials while keeping expenses low by not hiring additional internal headcount or relying on her marketing visual department.
munsonDesign proved to be a cost-effective design and production resource, and handled the program all the way through print production and fulfillment delivery to the retailer’s 140 stores in the United Kingdom. |
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